I've been working with different customers on how to resolve their problems connected to the way products are uploaded to the service, using either txt, xml or Google's own API (Content API).
However recently i've seen more and more customers going away from eCommerce platforms, and started creating their own platforms. One of the questions i get a lot is how they can easily upload their XML feeds, without having to update the file itself, and store it locally, as we are using an URL.
My customers tends to use databases in order to store the products they are selling, and moving to a eCommerce provider means they will have to upload everything once more.
My solution pulls data from a database (MySql), and then converts it into a readable XML feed, which can be uploaded to do daily fetches inside Merchant Center. Without having the xml feed saved locally on a computer.
I'm a big fan of Open Source, and have therefore uploaded my solution to GitHub. Everyone should feel free to use this, as it might lighten your workload when it comes to online retail sales. Does this seem interesting to you? Pop over to GitHub and fork the repository! It's all free.